"Hetika Shah developed 4S SHIELD mask covers all the four sensory organs - eyes, nose, ears, and mouth, and aims to help frontline workers treating COVID-19 patients."
But Hetika being a perfectionist that she is, did feel the need to gain more knowledge and started hunting for an appropriate college with the intention of doing MBA. During this search she discovered EDII’s Post Graduate Programme in Management – Business Entrepreneurship (PGDM-BE) and found it suiting her goals of becoming an entrepreneur. After joining EDII, Hetika’s resolve only became stronger and she focused single-mindedly on her goal. She had an idea in her mind and was working to perfect it. She wanted to venture in the field of Industrial Chiller system venture known as Thermcool Industries Ltd. The idea behind this chiller is to utilize waste heat and provide a cooling effect; something that is very useful in MSMEs. She was also working on industrial safety equipment, under the firm name, Sanctuary Innovative Safety Equipment Ltd. What is significant here is that despite being in first year of her studies at EDII, she had promising ideas and fairly well trained plans.
Well, as destiny would have it, the country faced the crisis of COVID – 19. She observed the country harnessing all its resources in dealing with the pandemic and thought of pitching in with help in her own way. Hetika started applying her idea of industrial safety equipment to pharmaceutical personal hygienic product which covers all four sensory organs known as ‘4S SHIELD’; it was made up of Nano-Fibers with PFE of 99.35% and BFE of 99.9%. She consulted EDII mentors who guided her better and put her across to experts in the area. Hetika knew about the technology and development aspects of safety equipment. She knew that she had to act fast if she thought of pitching in with safety shields. She worked on war footing and gave herself just 8 days to commence production. This was a herculean task as the country was in lockdown mode. The entire start – up was made operational between April 1st to 8th, 2020. She also subsequently applied for Design Registration of 4S SHIELD. And, as they say- All is well that eds well. Hetika was soon supplying her product to Frontline workers treating COVID-19 Patients.
Hetika is happy today. She intends to complete her studies at EDII with all focus and attention. “How can I leave the course mid-way. It has given me the enterprise that I own today. Half way through the course, and I could achieve so much, so I am sure there is much in store for me in the year ahead. I want to learn more,” says an excited Hetika. She is confident about handling studies and her enterprise parallelly. Her father has offered help during the coming one year. Hetika says that she is looking forward to implementing her classroom learning at her enterprise which she is sure would escalate even more in the days to come.
We wish her all the best and look forward to seeing her create a successful world for society and herself !!!