Post Graduate Diploma In Management -Entrepreneurship (PGDM-E)

The PGDM–E two-year, full-time programme at the EDII, now in its 23rd batch of delivering entrepreneurship education, has been designed specifically for entrepreneurs and entrepreneurial managers to encourage critical and lateral thinking, nurture their ambitions, and enable new ventures through an academically rigorous, directly relevant and highly practical learning experience. The course is offered through six trimesters over two years.

The PGDM-E offers an innovative milestone-based learning initiative whereby every student can build their new enterprise step by step while studying at EDII itself. During this course, learning is also imparted on leveraging the strengths of family business management and successfully implementing practices that drive high performance, shareholder loyalty and healthy family relationships.

It offers three different specializations

  • New Enterprise Creation (NEC): The objective of this specialization is to prepare students in identifying, initiating, managing and growing a business enterprise. Students opting for this specialization are expected to develop a Project Feasibility and Viability Report (Detailed Project Report or DPR) on the business ideas identified by them for which an intense mentoring support will be provided.
  • Family Business Management (FBM): The objective of this specialization is to develop wards as enterprising, knowledgeable successors/ owners of their family businesses for competitive and sustainable growth. Established principles and practices of managing and growing family businesses are dealt in-depth. Students opting for this specialization are expected to develop a Five Years Perspective Plan or FYPP of their respective family firms for which an intense mentoring support will be provided
  • Social Entrepreneurship (SE): The objective of this specialization is to provide students with a new orientation and way of thinking to organise and lead sustainable development through social innovation and entrepreneurship. The course aims at developing entrepreneurial skills and thinking frames for students who will lead sustainable economic, social and environmental projects in their future professions. Students opting for this specialization are expected to develop a Detailed Project Report or DPR on their chosen Course of Independent Studies.

Certificates

  • Approved by All India Council for Technical Education (AICTE)
  • Accredited by National Board of Accreditation (NBA)
  • Equivalent to MBA as per Association of Indian Universities (AIU)
  • Honoured with AICTE Award for Supporting Start-Ups & Excellence Award for Promotional Start-ups.
  • Second-Ranked Institute in Gujarat as per GISRF (Gujarat State Institutional Rating Framework, Govt. of Gujarat, 2019)
  • Platinum Ranked Institute as per AICTE-CII (Industry Link Survey Report, 2018)
  • EDII has been supported under Students Startup and Innovation Policy (SSIP) Government of Gujarat,2017.
  • Nodel Institute by Government of Gujarat under the “Scheme for Assistance to Startup/Innovation”, under Gujarat Industrial Policy,2015
  • EDII has been selected by MHRD to establish “Institution Innovation Council (IIC) with an aim to systematically foster the culture of Innovation
  • Awarded USASBE Outstanding Entrepreneurship Program Abroad Award 2014 (Category)
Trimesters:6 Trimesters Duration: 02 Years Language: English

Entrepreneurship Process at EDII

All individuals who enroll themselves into EDII go through the complete process of sharpening their entrepreneurial mind set by boosting their confidence. They are taught to identify opportunities and check on its feasibility. Through constant mentoring and guidance the students then prepare their business plan and finally they are given the platform to pitch their ideas to banks and investors, so that they can launch their own venture.

Who Should Join?

Post Graduate Diploma In Management-Entrepreneurship is open to all individuals who are either considering embarking on an entrepreneurial career pathway or have taken the first steps of their entrepreneurial journey. This may involve forming a business based around new technology or service, developing an agricultural set up, pursuing an opportunity in the arts or creative media, or taking an innovation forward within a larger or more established organisation. Also individuals who want to scale their family business to new heights can enroll for the course.

  • An entrepreneurial individual who wishes to advance his/her ambitions, or aspiring to start or grow a venture.
  • A recent graduate who wants to acquire the knowledge, skills and aptitudes to facilitate move from the academic to business world by acquiring an entrepreneurial perspective.
  • A ward who wants to be the potential successor of their existing family business.
  • An individual who wants to enhance his career with a distinct personal and competitive advantage.
  • A person who has an idea that might be developed for licensing, commercialization, starting a business or a venture.
  • An individual who is looking for short term employment before starting his business.

Students are encouraged to bring their own business ideas with them to the programme, along with a clear ambition and desire to take them forward as an Enterprise Project. This will form a core part of an effective learning experience by providing a clear and meaningful focus for written assessments and presentations

Course Objective

The objectives of the course are to:

  • Impart comprehensive knowledge of an entrepreneurial and managerial ecosystem
  • Develop first generation entrepreneur by building necessary skills , imparting needed knowledge, and enhancing attitudes for initiating and growing an enterprise / start-up
  • Enable family business successor as change agent to augment competitiveness and growth of business
  • Build sustainable social impact ventures
  • Nurture intrapreneurial aspirations and compatible capabilities

Learning Outcome

The PGDM-E will provide cutting-edge knowledge, skills and attitude on how to develop products and services successfully, leading to enterprise creation and growth. These can be applied in both, new ventures as well as in established ventures.

 

Knowledge

  • Conceptual understanding on ‘entrepreneurship’ and ‘management’
  • Understanding about business environment and its connect with enterprise management
  • Entrepreneurial and managerial practices in decision making
  • Social entrepreneurship and impact business

Skills

  • Whole gamut of skills required to implement the knowledge acquired on entrepreneurship and management; e.g.
    • Assess the viability of business opportunity and creation of new venture
    • Plan, organize, and execute a project for new venture or family owned existing business
    • Develop and deploy innovative solutions to solve the problems faced by the communities

Attitude

  • Seed and nurture entrepreneurial behavior for pursuing effective entrepreneurial aspiration and handle set-backs, if any
  • Improve orientation towards adherence to higher standards of governance highlighting on business ethics
  • Students’ amelioration through this course will be judged based on following intended outcome:

  • Domain knowledge of theories and models, techniques and practices in entrepreneurship and major business disciplines
  • Understanding the process of establishment of new enterprise or social enterprise or managing family owned business
  • Develop critical thinking by analyzing situations and selecting viable solutions for problems
  • Knowledge of business ethics and social responsiveness impacting business organizations
  • Dealing with the opportunities and challenges of global business
  • Ability to communicate and work effectively in a team
Structure of Program Before the commencement of the course , a 2 week orientation program is designed for the students which focuses at—
  • Entrepreneur Interactions and Learning
  • Entrepreneurial Career and Aspirations (Statement of Purpose)
  • Optional Preparatory Courses: Mathematics/ Computer Applications / English/ Business Basics
Core Courses The curriculum provides a strong grounding in managerial fundamentals while highlighting the strategic role that entrepreneurial mindset plays in enhancing business performance and creating sustainable competitive advantage. Throughout the trimester, these courses are offered in core areas which are having relationship with real business issues through case studies and projects that cover different company stages, sizes, industry and international contexts. These courses mostly cover-
  • Entrepreneurship
  • Accounting and Financial Management
  • Operations and Systems
  • Marketing management
  • General and Strategic management
  • Individual and Organisation behaviour
  • Business Economics and International Trade
  • Written analysis and Communication

Course Architecture

Induction Module (Aug: 2 Weeks)
Course Name
1 Entrepreneur Interactions and Learning, Entrepreneurial Career and Aspirations
2 Optional Preparatory Courses: Business Communication / Business Basics / Basics of Spreadsheet and Analysis
3 Universal Human Values/Special Lectures
Trimester I (Aug – November 2020)
Sr.No. Course Name Credits
1 Entrepreneurship Theory & Practice / Development Sector: Theory & Practice* 3.0
2 Financial Reporting, Statement & Analysis 3.0
3 Business Economics 3.0
4 Management Concepts and Organization Behavior 3.0
5 Marketing: A Primer for Entrepreneurs 3.0
6 Business Communication 3.0
7 Business Statistics & Analytics for Decision Making 1.5
8 Experiential Learning Opportunity Sensing 1.5
Total 21.0

Language Lab: The Language Laboratory will be used for language tutorials for those who voluntarily opt for Remedial English classes. The Language Laboratory sessions also include word games, quizzes, extemporary speaking, debates, skits etc.

Trimester II (November –February)
Sr.No. Course Name Credits
1 Financial Management 3.0
2 Human Resource Management 3.0
3 Quantitative Techniques for Market Research 3.0
4 Costing for Decision Making 3.0
5 Indian Economy and Policy 3.0
6 Effective Entrepreneurship/Social Entrepreneurship* 1.5
7 Industry Verticals 1.5
8 Experiential Learning
1. Design Thinking Studio
2. Customer Discovery in Entrepreneurial Ventures
1.5
Total 19.5
Industry Verticals Trimester II & III (November –May)
Course Name Credit
Industry Verticals
(Students may choose any two which will be offered during Trimesters II and III):
3.0
1 Health and Wellness
2 Agri and Food Processing
3 Tourism and Hospitality
4 Logistics and Supply Chain
5 Plastics and Chemicals
6 Textiles and Garments
7 Energy and Clean Tech
8 Materials and Manufacturing
9 Electrical Machinery and Electronics
10 Automobiles and Ancillaries
11 Real Estate and Construction
12 Arts Crafts and Ethnicity
13 Pharma and Biotech
14 Education and Training
15 IT and BPM
16 Media and Entertainment
17 Natural Resource Management
18 Environment & Sustainable Development
19 MEDM & Sustainable Livelihood
20 Microfinance
(Minimum 20% students of the batch size are required for each sector to be offered)
Trimester III (Mar - May)
S.No. Course Name Credit
1 Strategic Management 3.0
2 Computer Application for Business 3.0
3 Legal Aspects of Business 3.0
4 Understanding Family Business 3.0
5 Indian Financial System and Markets 3.0
6 Basics of International Business 3.0
7 Industry Verticals 3.0
9 Experiential Learning
1. New Product Development
2. Market Segmentation & Pricing
3.0
Total 19.5

I Term 21.0

II Term 19.5

III Term 19.5

Total 60.

Summer Internship (June - July)

Summer Internship: 3.0 Credits

Trimester IV (Aug-October)
Sr.No Course Name Credit
1 Stream Electives – to be selected from the list of Electives 15.0
2 Business Taxation 3.0
3 Preliminary Project Work 1.5
Total 19.5
Stream 1: New Enterprise Creation
Sr.No Course Name Credit
1 Launching and Managing an Enterprise* 3..0
2 Project Formulation and Feasibility Analysis* 3.0
3 New Enterprise Financing & Appraisal* 3.0
4 Buying an Existing Business 3.0
5 Strategic Management of Intellectual Property Rights 3.0
6 Technology Commercialization & Entrepreneurial Innovation 3.0
7 Doing Business with Government & Public Sector 1.5
8 Project Management 1.5
9 Opportunities in Emerging (ASEAN, Africa, Latin America and CIS countries) Markets 1.5
10 Identifying Starting and Growing a Social Venture 1.5
11 Business Simulation (Capstone Course) 1.5
12 Designing and Configuring Business Model 1.5
Stream 2: Family Business Management
Sr.No Course Name Credit
1 Family Business Dynamics 3.0
2 Growth Plan Formulation 3.0
3 Building Lasting Family Business - Synergy in Vision, Values & Strategy* 3.0
4 Business Risk Management 3.0
5 Turnaround Strategies in SMEs 3.0
6 Strategic Cost Management 3.0
7 Strategic Leadership in Family Business 1.5
8 Managing Finance and Liquidity 1.5
9 Quality Management System 1.5
10 Corporate Entrepreneurship 1.5
11 Communicate Corporate Identity 1.5
12 Organizational & Persuasive Communication 1.5

* Compulsory courses for respective stream specialisation

Stream 3: Social Entrepreneurship
Sr.No Course Name Credit
1 Venture Entry: Positioning the Firm for Social & Strategic Advantage 3.0
2 Project Formulation & Feasibility Analysis 3.0
3 Social Business Model 3.0
4 Understanding Participatory Development with Participatory Rural Appraisal 3.0
5 Stakeholder Management & Social Audit 3.0
6 Poverty, Gender & Equity 3.0
7 Legal Framework for Social Ventures 1.5
8 Research Design for Social Impact Assessment 1.5
9 Advocacy & Networking 1.5
10 Development Communication including Mass Communication 1.5
11 India & International Development Strategies & Institutions 1.5
12 Informal Sector Economy & Local Economic Development 1.5
Trimester V (November -February)
Sr.No Course Name Credit
1 Project Work (Detailed Project Report / Five Year Perspective Growth Plan) 3.0
2 Investor Pitching 1.5
3 Stream Electives – to be selected from the list of Electives 4.5
3 Functional Electives – to be selected from the list of Electives 10.5
Total 19.5
Elective 1: Marketing
Sr.No Course Name Credit
1 Integrated Marketing Communications 3.0
2 Sales and Distribution Management 3.0
3 Marketing to Base of Pyramid Consumer 3.0
4 Supply Chain and Logistics Management 3.0
5 Business to Business Marketing 3.0
6 Creating Service Offerings and Managing Service Enterprise 3.0
7 Designing Value Proposition Using Marketing and Consumer Insights 1.5
8 Customer Acquisition, Retention and Growth 1.5
9 Retail Management 1.5
Elective 2: Finance
Sr.No Course Name Credit
1 Investment Analysis & Portfolio Management 3.0
2 Financial Derivatives 3.0
3 Strategic Financial Management / Valuation 3.0
4 Business Analysis Using Financial Statements 3.0
5 Business Tax Planning 3.0
6 Computer Aided Accounts and Decisions 3.0
7 Retail Banking 1.5
8 Economic and Financial Regulations 1.5
9 Private Equity and Venture Capital 1.5
Elective 3: International Business
Sr.No Course Name Credit
1 International Marketing Management 3.0
2 Doing Business in Emerging Markets (ASEAN, Africa, Latin America & CIS countries) 3.0
3 Getting into International Business: Documentation, Subsidies and Incentives 3.0
4 Business Language (Chinese / French) 3.0
5 International Trade Laws 1.5
6 International Financial Management 1.5
Elective 4: Human Resource Management
Sr.No Course Name Credit
1 Organizational Change and Development 3.0
2 Manpower Planning, Recruitment, and Selection 3.0
3 Industrial Relations & Labour Laws 3.0
4 Team Dynamics 3.0
5 Strategic HRM & Negotiation 1.5
6 Corporate Social Responsibility & Sustainability 1.5
Elective 5: Start-Up
Sr.No Course Name Credit
1 Digital Marketing for Startups 3.0
2 Startup Garage : Managing the Early Growth of a Firm 3.0
3 Lean Sales Strategy for Startup 3.0
4 Scaling Excellence through Innovation & Incubation 3.0
5 Talent Management: From Startup to Scale up 1.5
6 Technology Licensing and Commercialization 1.5
Elective 6: Business Analytics & Information Systems
Sr.No Course Name Credit
1 Data Visualization and Data Mining 3.0
2 Spreadsheet Skills and Business Analysis 3.0
3 Enterprise Resource Planning 3.0
4 Web Designing and E Commerce 3.0
5 Marketing Metrics and Analytics 1.5
6 Managing Digital Innovation and Transformation 1.5
Trimester VI (February –April)
Sr.No Course Name Credit
1 Pitching and Venture Funding / Family Business Clinic 1.5
2 Functional Electives – to be selected from the list of Electives 10.5
Total 12.0
Summary
Credit Classroom Inputs Experiential Learning / Industry Verticals Internship/Field Work/Project No of Working Days
Induction Module 2 Weeks
Trimester I 21.0 19.5 1.5 14 Weeks
Trimester II 19.5 16.5 1.5/1.5 14 Weeks
Trimester III 19.5 19.5 1.5/1.5 14 Weeks
Total 60.0 52.5 7.5 44 Weeks
Summer Internship 3.0 3.0 8 Weeks
Trimester IV 19.5 18 1.5 14 Weeks
Trimester V 19.5 15.0 4.5 14 Weeks
Trimester VI 12.0 10.5 1.5 12 Weeks
Total 51.0 43.5 7.5 40 Weeks
Total 114.0 96.0 7.5 10.5 92 Weeks

Career Path for Current Students

current family business Belonging Sectors

Academic Calender

Experiential Learning

At EDII the experiential learning is emphasized through Summer Internship and Projects.

Summer Internships

During the first year, students are trained in the functional areas of Business, Marketing, Finance, Consulting, Economics, Organization Behaviour, Human Resource Management, Operations and Information Technology which orient them towards business culture. The course aims at moulding their work ethic and developing skills highly valued by the contemporary industry.

At the end of the first year, students are exposed to applied aspects of managing an enterprise through Summer Internship Placements. They are exposed to a real time business environment, and take up responsibilities and goals which aim at being mutually beneficial for both the students and the organization. It serves as a platform for applying the management theories learnt in the classroom and helps in providing clarity about business as a whole.

The Placement Cell facilitates interaction between students and the industry. Students are placed in different organizations preferably Small and Medium Enterprises (SMEs), as per their electives / area of interest, for a period of 8-10 weeks after completion of the first year.

The Summer Internship Project will include any or a mix of the following:

  1. Organizational Internship
  2. Family Business
  3. Business Opportunity Assessment and Industry Analysis
  4. Approved external training program or seminar relevant to business area.
  5. Start-up Ventures
  6. International Summer Internship

Projects: DPR/FYPP

A Bankable Detailed Project Report (DPR) needs to be prepared by the participants with regard to their ventures after conducting a thorough market research and secondary data based research along with IT based applications. Participants of the Family Business Management specialisation alternatively can prepare a Five Year Prospective Plan (FYPP) for growth of their respective family firms. At the conclusion of the field study, students delivers a written business plan for a new venture or expansion of current business, which will include analysis of the market and industry in which the business will compete, a viable financial and organizational structure, risk assessment, a marketing strategy and as appropriate, explanation of an underlying technology, manufacturing process and service delivery system. The final project report is prepared in a competitive format and is assessed by panel of experts comprising of faculty, industry experts and bankers. A presentation cum viva-voce examination for the final report will then be organised. The DPRs/FYPPs can be submitted to IDBI Bank Ltd., Canara Bank, Punjab National Bank and other banks for working capital and term loan respectively for the venture.

Independent Study

Consistent with its commitment to student-directed learning, EDII offers a variety of independent study opportunities. Many academic departments offer independent research or reading courses. Students may also initiate, design, and execute independent study projects with the help of faculty advisors

Business Simulation

Business simulations are used for business acumen training and development. It helps in engaging people so they can make decisions; deal with risk consequences as well as solve problems creates a rich learning environment. Learning objectives include: strategic thinking, financial analysis, market analysis, operations, teamwork and leadership. EDII provides the simulation experience on MikesBikes-Advanced business strategy and Sim Venture -A unique business plan simulation.

Entrepreneur Interactions

Eminent entrepreneurs from various industries are invited regularly to share their experiences with the students.

Few of the entrepreneurs and industry experts who enlightened the current batches by giving them insights about the prevailing situations in the industry and sharing their professional journey of entrepreneurship are:

  1. Mr. Bipin Dudani, Sr. VP & Zonal Business Head, Religare,
  2. Mr. Zishaan Hayath, Founder, Choupati Bazzar,
  3. Mr. Savan Godiawala, Director, Deloitte Touche Tohmatsu Ltd,
  4. Mr. Amit Bhatia, Founder, Kloudcrew Technologies Ltd,
  5. Mr. Bhavesh Upadhyay, Chief Operating Officer, Shalby Hospitals,
  6. Mr. Hariom Gandhi, Zonal Director-Narcotics Bureau, Gujarat,
  7. Mr. R.K. Chopra, Chief Manager Training, Bank of Baroda,
  8. Mr. Mihir Joshi, Director, TiE,
  9. Mr. Nirav Shah, Founder, Foliage Real Estate Developer Ltd,
  10. Mr. Anish Baheti, Founder & Director, TrainMyBrain,
  11. Mr. Manan Pancholi, Chirman Webvertex, Chairman GCCI Youth Wing,
  12. Ms. Geeta Goradia, Founder Director, Jewel Consumer Care P Ltd,
  13. Nadeem Jafri, Founder Director, Hearty Mart Enterprises,
  14. Dr. Arvind Patel, Innovator and Founder Director, Sahajanand Laser Technology Ltd.,
  15. Mr. G.B. Patil, CMD, Brisk Surgicals Cotton Ltd.

Apart from this students are also encouraged to participate or witness various events and seminars that are organized in Ahmedabad by prestigious institutions to give them maximum exposure of the current economic scenario and the developments that are taking place on a national and international level.

Industry Visit

A guided industry visit is scheduled each trimester for the students. The aim of these visits is to help students to get the exposure of an actual working environment. A tour to various departments, plants etc. is scheduled and students are briefed about various operations, functions, maintenance of the unit.

  1. KHS Machinery Ltd.
  2. Sahajanand Laser Technologies Ltd
  3. Hindustan Coca-Cola Beverages Ltd
  4. Adani Port & Sez Ltd, Mundra
  5. Vadilal Industries Ltd
  6. Goa Start-up Incubators
  7. Goa Centre for Incubation and Business Acceleration
  8. Parikh Packaging Ltd
  9. Gateway Hotels
  10. Rimtex Industries Ltd
  11. Meghmani Organics etc.

Fee Structure

I Year

Instalment Due Date Amount (Rs.)
Residential Non-Residential
First Upon Enrolment 1,35,800* 1,35,800*
Second 14 September 2020  1,75,120** 1,29,120
Third 14 December 2020 1,92,750 1,72,750
TOTAL 5,03,670 4,37,670

* Includes Rs. 10,000/- towards caution money deposit

** Includes Rs. 20,000/- towards security deposit for hostel and electricity charges

II Year

Instalment Due Date  Amount (Rs.)
Residential Non-Residential
Fourth 05 June 2021 2,29,700 1,94,700
Fifth 13 September 2021 2,16,890 1,91,890
Sixth 13 December 2021 1,51,300 1,41,300
TOTAL   5,97,890 5,27,890

I Year

Instalment Due Date Amount (Rs.)
Residential Non-Residential
First 15 April 2019    2,62,070** 2,17,070*
Second 13 September 2019 2,00,020 1,75,020
Third 13 December 2019 1,96,020 1,76,020
TOTAL 6,58,110 5,68,110

* Includes Rs. 10,000/- towards caution money deposit

** Includes Rs. 10,000/- towards caution money deposit and Rs. 20,000/- towards security deposit for hostel and electricity charges

II Year

Instalment Due Date  Amount (Rs.)
Residential Non-Residential
Fourth 13 April 2020 1,18,105 1,18,105
Fifth 14 September 2020 1,75,495 1,49,493
Sixth 14 December 2020 1,58,150 1,38,150
TOTAL   4,51,750 4,05,750

Project Start-up Facilitation Grant

Project Start-up Facilitation Grant

EDII provides small financial assistance for enabling deserving students in initiating/starting own ventures. Such support will be given to students who have feasible, viable, and impactful projects and who have progressed in implementing the project besides fulfilling other eligibility criteria. Preference will be given to women students and first generation entrepreneurs. Applications will be invited from students willing to avail the above fund. Students who submit applications will be required to present their proposals before the designated committee.

Debt

IDBI Bank to consider financing up to Rs.1 crore without Collaterals for viable projects taken up by EDII students under CGTMSE